Ohyea sustainable underwear

sustainable underwear

At the heart of our innovation is a commitment to sustainability. We believe that every choice matters, and our BodyForm Fibre modal material is a testament to that belief. Derived from ethically sourced, organically grown beech tree cellulose, our underwear offers a guilt-free indulgence in comfort and style.

  • x20 less water

    ohyea's modal material uses up to 20x less water than cotton, and 10x less water than bamboo during production. That's saving an average of 9000L per kg.

  • closed-loop chemical process

    unlike bamboo, ohyea's modal material is transformed using a closed-loop production process, ensuring 99% of chemicals are being recycled. This means no environmental runoff and no seeping of chemical waste into your waterways. 

  • less waste

    modal is created using beech tree cellulose. the production of modal uses less waste than bamboo, because there are no leaf or stem remnants that need to be disposed of after processing.